Chief Operating Officer
Bruce Popko brings over 30 years of experience working in the sports industry and several core competencies that will be invaluable to MLP in the near and long term, including revenue generation, merchandise and licensing, media rights, and marketing integration.
A seasoned senior executive, he was most recently the COO for both the Buffalo Bills and Sabres with Pegula Sports & Entertainment. In his time with Buffalo, he was also Executive Vice President, Business Development and Chief Revenue Officer.
Previous to Buffalo, Bruce worked with the powerhouse agency IMG, where he was a Senior Vice President following a role as Director of Sales & Business Development for IMG Golf.
His vast sports marketing experience began with the NFL’s New York Jets in the early 1990s before he worked for the league at NFL headquarters. He then joined the San Francisco 49ers before also having a significant role with the Cleveland Browns.
Most recently, Bruce has served as COO for Gioia Capital, where he was an operating partner for a family office focused on the acquisition, management and growth of profitable small to mid-sized companies.